Design Month Graz bundles and condenses the energy of the local creative industries within one month, makes it visible to the outside world and thus makes a central contribution to anchoring the creative industries in people’s consciousness. It provides a space for innovative projects – be it experimental or commercial – and thus heightens the perception of the meaning of design: it is not about purely decorative behaviors (design as styling), but about the economic relevance (design as development and value added process) as well as the transformational power of design in economy and society.
Numerous local partners are also involved in Design Month Graz. The term “design month” acts as an umbrella brand that assembles the individual activities under one uniform appearance, without jeopardizing their independence. The Creative Industries Styria coordinates and organizes the Designmonat Graz and spans a substantive and programmatic range from a variety of individual initiatives from designers to the large local design training institutions, thereby enabling synergies and cooperation between the creative industries and “classic” companies.