Styrian Products | Packaging
Am Dorfplatz 8
© moodley brand identity, Clemens Schneider

Style rather than kitsch, modern instead of mellow: moodley brand identity focuses on minimalism in the design and revolution in the material choice by not using a glass bottle but one made of clay. The material’s dark, earthy colour emphasizes the natural and original character of the product. The bottle label complements the design and stands for high, regional organic quality.

For generations, they have made regional delicacies at the location Am Dorfplatz 8 – from fine jams to fruity chutneys and award-winning Styrian pumpkin seed oil.

moodley is Austria’s largest multidisciplinary agency with offices in Graz, Vienna and Munich. In 3 highly specialized units – Brand Identity, Interactive and Industrial Design – over 100 skilled minds from 11 countries create the extraordinary.


Product: Styrian pumpkin seed oil
Product line: Styrian pumpkin seed oil
Year: 2014
Material: Clay
Measurements: 123 x 6,7 x 6,7 cm
Weight: 1,04 kg
Design: moodley strategy & design group, Graz
Production: Am Dorfplatz 8, Weitendorf

Member of Creative Industries Styria: moodley strategy & design group