Letterpress combines the charm of traditional handcrafts with the potential of digital graphic design to create unique products.

The Infinitive Factory is a laboratory for exquisite printed products with a focus on letterpress and hot foil stamping, offering a wide range of services which include creating tailor-made designs and refining finished products.

Founded in early 2012, the Infinitive Factory aims to establish letterpress in Austria and to bring more beauty to the world. Ever since, the three Original Heidelberg printing machines from the 1950s and 60s standing in an old vaulted building in the district of Gries in Graz have been printing, die-cutting, embossing and perforating for all they are worth.

The Infinitive Factory’s product range includes business cards, stationary, envelopes, labels and notepads. The studio’s “What-IF” series showcases in a playful way how various finishing methods can be combined. This series provides examples in wording, graphics, photography and materiality and aims to inspire clients in their own creative processes.