Design for All

Creative Industries Convention 2013
25 January 2013 | 19.30
Foyer of Helmut List Halle | Waagner-Biro-Straße 98a (Graz)
Registration: office@cis.at

Design for social innovation and sustainability

Finn Petrén is an expert of the European Design for All movement: The design of our built environments, services and everyday objects can exclude or include depending on the quality of execution and the decisions behind. As a design concept Design for All represents a new paradigm moving from “the average person” to human diversity as a starting point for decision making and design processes. Design for All is a design response to major societal challenges, one of the biggest being enabling the largest possible number of people to live independently and take part in everything that constitute the modern society. The Design for All approach and methodology translate societal challenges into creative opportunities.

Being one of the leaders in the development of the Design for All concept since the early 1990s he became a member of the EIDD Design for All Europe Board of Directors in 2001, Vice-President in 2003 and President in 2007. He is also a founder member of the Swedish member organisation Design for All Sverige, Vice-President since its start in 1996 and President since 2004.

Finn Petrén has since 2005 been running his own strategic design consultancy Form&Funktion, including work as an international consultant and acclaimed keynote speaker and lecturer in more than 30 countries on topics ranging from “design for social innovation” to “sustainable urban development”.

As an information designer Veronika Egger has always been interested in how the design of information, products and environments contributes towards peoples’ quality of life. At Philips Design she discovered her passion for usable solutions, then founded her own company, is-design GmbH, where she focuses on the usefulness of all kinds of information for people and the experience of interacting with the environment. An “inclusive design” approach and measurable quality are fundamental to all her design projects.
Veronika Egger (MSc) is a board member and deputy director of the International Institute for Information Design (IIID), she is a life fellow of the Communication Research Institute in Melbourne, Australia, and a co-founder of the Austrian  „design for all“ organization.

Veronika Egger on Design for All:
For me Design for All has the goal of improving peoples’ quality of life – and not for altruistic reasons. Design is successful and sustainable if it considers peoples’ diversity, their abilities and their environment, if it looks beyond the usual horizons and challenges its own assumptions.

Registration:
The registration for the lecture is compulsory.
In addition to the lecture a workshop titled "Spaces in between - Design Spaces"  will take place on 25 January, 10 -14.00 h. The workshop fee is EUR 30,-.
Please register at office@cis.at